Introduction to the Southeast Wisconsin Real Estate Market

The southeast Wisconsin real estate market is drawing attention as we head into 2025. With its mix of charming small towns, growing suburbs, and close proximity to Milwaukee and Chicago, this area continues to be attractive to both homebuyers and real estate investors. Whether you’re buying or selling a home in this region, having a clear picture of where the market is headed is key to making informed decisions. Legacy Realty Group, a trusted name in Southeastern Wisconsin real estate, is here to provide expert insights to help you navigate the months ahead.

Current State of the Market

2024 Recap: A Balanced Year

In 2024, the southeast Wisconsin real estate market experienced balanced growth. While rising interest rates had some impact on buyer activity, home values remained stable across most communities. Towns like Burlington, Lake Geneva, and Muskego saw steady demand due to their lifestyle offerings and convenient locations. Inventory levels fluctuated slightly, but the market remained active with well-priced homes selling quickly. Legacy Realty Group has been tracking these changes closely, using up-to-date market analysis to guide clients through a competitive landscape.

Inventory and Buyer Demand

One of the major headlines this past year has been low housing inventory paired with sustained buyer demand. New construction helped ease some pressure, especially in areas like Mukwonago and Mount Pleasant, but the market still favors sellers in many neighborhoods. Buyers continue to pursue homes in southeast Wisconsin because of quality schools, safe neighborhoods, and access to outdoor recreation. Legacy Realty Group offers personalized service to help clients navigate tight inventory and find the right property in this ever-competitive landscape.

2025 Real Estate Trends and Predictions

Home Price Forecast

Experts predict home prices in the southeast Wisconsin real estate market will moderately increase in 2025. While significant jumps like those seen in the peak years of the pandemic are unlikely, values are expected to rise by 3–5% across most of the area.

This increase is driven by ongoing demand, limited development space in some communities, and high construction costs. For buyers concerned about affordability, now might be the best time to enter the market before prices climb further. Legacy Realty Group can assist buyers in identifying neighborhoods offering the best value for budget-conscious homeowners and help them navigate upcoming price trends.

Interest Rates and Mortgage Trends

Mortgage rates are projected to stabilize in 2025. While they’re not expected to return to the record lows of 2020–2021, reductions from the highs of 2023 have made financing more accessible. Buyers who were previously hesitant due to rising rates may re-enter the market, contributing to a competitive environment. Legacy Realty Group works closely with local lenders to help clients explore the best loan options available and recommend timing strategies based on rate expectations. A stabilized interest rate environment encourages both first-time buyers and move-up buyers to take that next step with confidence.

Market for Sellers

Sellers in southeast Wisconsin are in a great position entering 2025. With demand outpacing supply, homes that are priced appropriately and marketed well continue to attract multiple offers, especially in desirable neighborhoods. Legacy Realty Group supports sellers with tailored strategies, including professional photography, digital marketing, and comprehensive market analysis to ensure a strong return on investment. Sellers can maximize their profit potential by taking advantage of this seller-favorable market climate while working with knowledgeable professionals who understand local dynamics.

Top Communities to Watch in 2025

Waterford

Home to Legacy Realty Group’s main office, Waterford remains one of the most sought-after communities in Racine County. With scenic views, strong schools, and small-town charm, Waterford is ideal for families and retirees alike. Home prices have shown steady growth, and 2025 is expected to bring continued interest from both local buyers and those relocating from nearby cities. Its blend of lakeside living and easy access to bigger metropolitan areas makes Waterford a strong contender for long-term value and quality of life.

Burlington and Union Grove

Burlington and Union Grove continue to attract attention due to their affordability, walkable downtown areas, and excellent amenities. These towns offer a great mix of single-family homes, newer developments, and older character homes. As families look for lifestyle upgrades and more outdoor space, these two communities are well-positioned for increased activity in 2025. Legacy Realty Group highlights Burlington and Union Grove in many client searches thanks to their strong investment potential and high quality of life.

Muskego and Franklin

Muskego and Franklin are two of the fastest-growing suburbs in southeast Wisconsin. Known for quality schools, parks, and business-friendly environments, they appeal to both families and professionals. New construction and residential development are on the rise, and home values are expected to appreciate steadily throughout the year. Legacy Realty Group’s buying services offer advanced tech tools and listings search features that make finding homes in these popular areas easier and more efficient. As demand continues to rise, these suburbs have become ideal for both buyers and real estate investors alike.

Lake Geneva

Lake Geneva, traditionally known as a resort destination, has increasingly become a hub for both second-home buyers and remote workers. With its beautiful scenery and recreational appeal, the market remains strong, especially for lakefront and luxury properties. Inventory remains limited, making it a prime area for investment opportunities in 2025. Legacy Realty Group’s agents are experts in the unique nuances of the Lake Geneva real estate market and can guide clients through both high-end and modest purchases in this competitive environment.

What Buyers Should Expect in 2025

Increased Competition and Quick Sales

Buyers in southeast Wisconsin should be prepared for competition. Well-priced homes in popular communities will continue to move fast. Working with a knowledgeable agent from Legacy Realty Group is critical to navigating quick turnaround times and crafting strong offers. Buyers should get pre-approved and be ready to act when the right property appears. Legacy Realty Group’s agents are trained to identify early opportunities and help clients stay ahead of the curve.

Focus on Lifestyle and Location

With more people valuing comfort, space, and remote work options, buyers are increasingly focused on lifestyle-friendly communities. Legacy Realty Group provides detailed community insights to help clients find areas that suit their lifestyle, whether it’s lakeside living, suburban convenience, or small-town charm.

– Prepare finances and get pre-approved for a mortgage early.

– Use technology-driven search tools from Legacy Realty Group.

– Be flexible with wish lists but clear on must-haves.

– Work with a seasoned real estate agent for expert negotiation support.

Advice for Sellers Entering 2025

Pricing it Right from the Start

Strategic pricing is key to maximizing your sale. Overpricing can lead to homes sitting on the market too long, while underpricing can leave money on the table. The professionals at Legacy Realty Group use local data and market analysis to help clients list at the right price point for quick, competitive sales. Sellers working with Legacy Realty Group benefit from a deep understanding of neighborhood pricing trends and buyer behaviors.

Marketing Still Matters

Although it’s a seller’s market, strong visual marketing and digital exposure play a big role in attracting buyers. Legacy Realty Group tailors each home’s marketing plan with professional photography, online advertising, open house coordination, and more to ensure optimal visibility and results. Whether a property is a starter home or a luxury estate, presentation is key to catching buyers’ attention in a crowded digital world.

– Stage your home to highlight its strengths.

– Fix small issues before listing to make a good first impression.

– Be open to feedback and flexible with showing times.

– Trust the Legacy Realty Group team to guide you from preparation to closing.

Legacy Realty Group: Your Local Market Experts

Local Knowledge, Personal Service

Legacy Realty Group has deep roots in the southeast Wisconsin real estate market. Located in Waterford at 401 N. Milwaukee St, Suite 1, their experienced team serves towns across the region including Oak Creek, Mukwonago, Franklin, and Mount Pleasant. With a dedication to professionalism, trust, and long-term relationships, their agents go above and beyond to ensure a smooth buying or selling experience. Clients have come to rely on Legacy Realty Group not just for transaction support, but for guidance, confidence, and peace of mind.

Meet the Team

Led by Tim Vandeville Jr. and supported by skilled professionals like Rae Ann Peters and a devoted team of Realtors®, Legacy Realty Group stands out for its personalized service, market knowledge, and a tradition of trust that clients have relied on for years. Whether you’re searching for your first home or ready to sell and move on, this team offers unmatched service tailored to your needs. Their local insights and commitment to ethical practices have earned them a strong reputation across southeast Wisconsin.

Conclusion: Plan Your 2025 Move with Confidence

The southeast Wisconsin real estate market is positioned for another strong year in 2025. Price increases are expected to be manageable, and interest rates may ease slightly—creating opportunities for both buyers and sellers. By staying informed and working with a trusted partner like Legacy Realty Group, you can make smart decisions that align with your financial and lifestyle goals.

If you’re thinking about making a move in 2025, visit trustinlegacy.com or stop by their Waterford office to speak with a friendly and knowledgeable agent. With years of local experience and a commitment to every client, Legacy Realty Group is ready to help you take the next step in the southeast Wisconsin real estate market.